For Metis_NL (Contemporary Arts Gallery Amsterdam), the designers of Rebrandt® created a serie of 10 catalogs in the form of stylish handbags. By letting the cover continue, folding it back and provid... Continue
Fresh medical specialist appearance for 100-year-old Omring
Omring has had its roots in West Friesland and the Kop van Noord-Holland for more than a hundred years. Both at home and at one of the 34 residential locations, with 3300 employees, they contribute to th... Continue
Woonwaard ID wins Global Rebrand™ 100® Award
Rebrandt® developed the brand story and the total visual identity including all elements for the most sustainable housing association in the Netherlands. The result i... Continue
DearBytes, security with a Byte
This company in cybersecurity had been working with the name Medusoft for 11 years, but the three owners felt this name stood in the way of their growth. And they got right. Rebrandt invented DearByte... Continue
Youall, honest and pure bodycare for all of you
Youall is high-quality body care without unnecessary microplastics and other polluting substances, so that it can be used by everyone, for you all... Rebrandt® conceived the brand name, developed the co... Continue
Everyone is unique
Our company is a netwerk agency, a combination of independent designers and communication experts that work together closely and intensively for more then 25 years on (re)branding projects. Their motto is to create unique brands "everyone has a unique character, this also applies to brands" (quote Ruud Winder - founder Rebrandt). Brands also do not fit in boxes or archetypes. Brands are just like humans. Rebrandt enjoys the multi-color and diversity of characters. That's why Rebrandt likes to make the brand landscape more diverse and let the brands shine, each based on its own character mix.
Rebranding in 7 steps
No more bureaucracy, but advanced clarity in planning and finances. Rebranding within 3-4 months, it is possible. Many organizations linger on in the process for months, sometimes years. With the 7 steps to take the Rebrandt team is able to act quickly, without losing sight of the content.
Thorough research and sharp observations help us towards this common story, the 'brand story', the strategic compass of your organization. This is a clear, understandable and coherent story about who you are, what distinguishes you and what you want to achieve. Your brand story not only makes things tangible, but also forces an organization to clear strategic choices. Read more...
A New Name
Rebrandt® has developed a program in which, together with the customer, we work with only 3 (digital) workshops towards that unique name that the brand just needs. After all, a valuable and fascinating process, a good name says more than 1000 words. Read more...
With the style survey we capture the brand in images, based on the brand story and the core values we start to think in images for the first time. Bringing together suitable images that tell the same story form a guiding function in the development of the total visual identity. Read more...
It is our main challenge to realize for each brand the unique appearance that fits the organization and its story. This design goes beyond the logo. It is a visual system. The logo or word mark, the layout, the fonts and the colors, are the building blocks that together form the desired shape, look & feel, based on strict guidelines. Read more...
Rebranding has a big impact on employees. Saying farewell to a familiar environment and starting an unknown new phase. Your employees are the ones that will wear the new 'coat'. So employees are the crucial link, they are the true ambassadors of an organization. It is important to inform them regularly about the steps taken by the management. Read more...
Whether it concerns business cards, letterheads, your fleet, website or app, all components ultimately change. A rebranding goes 'all-over' and preferably in as short a time frame as possible. It is therefore advisable to make an inventory at an early stage. Read more...
This is what it was all about: conquering the market! Your rebranding offers an excellent opportunity to re-introduce your product or organization on the market. There are opportunities that need to be properly mapped out and implemented in conjunction. Read more...