Having trouble finding a new brand name?
The creatives of Rebrandt® manage to come up with the ultimate brand name every time. Thanks to the solid Rebrandt® method, the outcome is apposite, unique, logical and easy to register in your country or worldwide. To arrive at the ultimate new brand name, Rebrandt® organizes a creative remote session together with the client. A valuable and fascinating process, in which 2 creatives from Rebrandt® go through all types of brand names and look for the most suitable form together with those present;
• clear description ('Bank of England')
• personification (Mac Donalds)
• metaphor (sQuare, Attic)
• metonymy/name confusion (SYNQ)
• appropriately named (IJsterk, DearBytes)
• word play (DearBytes, Rebrandt)
• contradictor (Youall)
• reduction (Smarties)
• enlargement (Burger King) 

Many ideas arise during the creative session and many times the concept of the final name is already mentioned. After the digital workshop, the creatives of Rebrandt® go into the depth with the results and ideas. Within 10 working days, 6 options will be presented that have been checked with the Biop (Benelux Office Intellectual Property). In addition to the registration checks, Rebrandt also provides options for the descriptor and the available domain names.
Do you also want a workshop for your new brand name? Fill in the form below and request a quotation.

Bodycare for every skin type
A bodycare in 2021 does not contain microplastics or other harmful substances and is therefore suitable for every skin type. This fair body care therefore fits in the today of the future. Our creative team came up with the unique name 'Youall' for this fair bodycare brand. A now worldwide registered trademark that can call itself successful with more than 300 points of sale in the first year.

Cyber security with a Byte
This company in cybersecurity had been working with the name Medusoft for 11 years, but the three owners felt this name stood in the way of their growth. And they got right. Rebrandt® invented DearBytes and within 5 years DearBytes was a household name. In 2017, DearBytes was taken over by KPN.

Childcare around the lake "IJ" Amsterdam
Various organizations in the field of social care and childcare in Amsterdam searched for a new name because of a merger. Today, IJsterk is an integral part of Amsterdam's high street.

A renewed view on insurance
Times change and so did the role of VNG Verzekeringen (Insurances). From intermediary in insurance products to independent risk advisor of municipalities. With the new name VNG Risicobeheer (Risk Management) it is immediately clear how this role is being implemented today. The payoff "What if ...?" communicates the organization’s story quickly and efficiently to municipalities.

Are you in doubt about a name change? Please contact us.
We’d love to help you! Mail info@rebrandt.com or call +31 (0)20 8200983.
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