Rebranding has a major impact on employees. Saying farewell to a familiar environment and starting an unknown new phase. Your employees are the ones that will wear the new 'coat'. So employees are the crucial link, they are the true ambassadors of an organization.
Where possible, we involve some of the employees in the development process. We regularly inform about the developments and with playful actions Rebrandt® always manages to enthuse the employees to become valuable ambassadors of the new brand.